Hugo Cocktail Takes Aim at Aperol as UK's Favorite Summer Spritz

Food and Drink

9 August 2026 at 12:28 am

Hugo Cocktail Takes Aim at Aperol as UK's Favorite Summer Spritz

HyperFast News

Summary

The Hugo elderflower cocktail is rapidly gaining popularity in the UK, challenging Aperol as the top spritz drink this summer. Bar sales of Hugo nearly tripled in the three months to June, while Campari spritz also saw significant growth.

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